OH NOOOO . . . it’s Red Rat!!!! An Interview with a Dancehall Legend!
Recently I attended a Dancehall party and within the first 20 minutes of being there, I’m greeted with OHHHHH NOOOOOO the infamous call sign of Dancehall legend, Red Rat . . . and I think to myself, how in the hell over 10+ years later his music still gets a forward as if it’s new?
Granted, I am in Richmond, Virginia an area that previously HAS NOT been known for being current on music, but now thanks to the internet and my own company (HDP Ent - who aim to supply local DJs with the latest in music) . . . we’re pretty much up to date.
Back to my point, “Shelly Ann” “Dwayne” and “Tight Up Skirt” were all played, and this wasn’t “early warm up” (the segment played at the early part of the night), this was a transitioning segment after 1:30 as the later arrivals start to shove in. I do enjoy those songs, but what formula did Red Rat introduce over a decade ago, that makes his music still beg for forwards today . . .
Then I realized, I could just ask him lol, so I did . . .
Red Rat rose to quick fame in the late 90′s with two albums “Oh No….It’s Red Rat!” and “I’m A Big Kid Now”, spanning such hits as “Tight Up Skirt” “Cruise” “Big Man Little Yute”, and garnering global attention as he toured relentlessly worldwide. In the 00s, Red Rat took a break to raise his children, always remaining relevant by partaking in International events, and still recording. Even with the success of recent collaborations with Zimbabwean artist, his mentoring of rising artist, Red Rat’s music from 1999, still spins like a single from 2013.
How does it feel to know music you recorded and reached it’s climax over 10+ years ago, is still prevalent in dances worldwide today?
I’ve always had a view of music that at the end of the day, a HIT is a HIT. I have hit records from 16 years ago that still play today. Dancehall now is no different from Dancehall back in URoys time. Meaning, once you have a HIT SONG it ago buss regardless of how old you are or who a run the place. (Interjects with the question, so you really don’t think Dancehall now is different from Dancehall then) No, I honestly don’t think it’s a difference, a hit is a hit regardless of the year it gets put out. Goofy and I did “Big Man Little Yute”, three years before it was released, it was still successful. Kartel’s “Benz Punanny” was an old song, these kids didn’t know, the song still buss in 2010.
With all the ups and down of this business, what keeps you going?
The fact that I have life, is what keeps me going.
What’s one of your most memorable moments in your career?
I’ve been in the industry for years, I’ve have too many memorable moments to just choose one!
Your biggest piece of advice for rising artist?
STUDY THE BUSINESS SIDE OF THE INDUSTRY. ITS CALLED “MUSIC BUSINESS” NOT MUSIC HYPE!!
Who are you listening too music wise right now?
I listen to all types of music, I never limit myself with music.
And finally what is your THAT ISH thing of the moment?
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